FOR ENTERPRISE ACCOUNT MANAGERS AND CSMs

QBR Mastery

Learn how to run QBRs your customer's C-suite actually attends, so nothing catches you by surprise.

Live cohort starts August 19.

Enroll in QBR Mastery

The Surprise

How well do you know your book?

Ever had a "green" account churn?

Ever been ghosted by the C-suite 48 hours before the QBR?

Ever walked out of a QBR with no real read on whether they'll actually renew?

Accounts churn for lots of reasons. What costs you is the surprise, and that's what makes your boss wonder whether you know what's happening in your own book.
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The C-suite QBR is the one place you find that out while there's still time to act on it.

WHO'S AT THE QBR DECIDES THE RENEWAL

Play a different game

Top performers know the most important thing is who's in the QBR.

They focus on building a QBR the C-suite wants to attend, so they have a real conversation, and they catch risks and opportunities early enough to act on them. They are confident in their forecast. They hit their number without guessing.

Everyone else builds a better deck.

"If your last two QBRs are with the C-level, you are 7x more likely to open a cross-sell or upsell opportunity. If they're with someone more junior, you are 4x more likely to churn the customer."

- Guy Rubin

Founder of Ebsta, on the Account Management Secrets podcast

is this for you?

Who it's for

QBR Mastery is built for enterprise Account Managers and Customer Success professionals who own a renewal number — whether they run the QBRs themselves or lead the team that does. Best fit is a small book of large accounts, where losing one is a problem felt all year. QBR Mastery applies to all industries. Technology, insurance, logistics, professional services, and more.

inside QBR mastery

What's Included

Three live 90-minute working sessions with Alex Raymond, built around your real accounts.
You leave with a new way to run your QBRs and a toolkit you can implement right away.

A new format for the QBR

Flip the 90-minute presentation into a short executive review on their results, the version senior people attend.

The Access, Insights, Alignment frame

Decide who to invite, how to frame the invite, and the sequence that gets a decision-maker to the table, not a delegate.

A Risk Register for your book

Read the signals a renewal is sliding in real time, and act on them while there's still time to change the outcome.

Ask the questions that get the customer talking

Use the forward-looking questions that open the customer up, so they name the risk and the expansion themselves.

Your next QBR, mapped

Work your real accounts in the session, so you leave with your next QBR planned start to finish, ready to run.

Dates: Aug 19, Sept 2, and Sept 16.

The training you never got

What's it worth to stop guessing on renewals?

How many of the accounts renewing in the next twelve months are you actually confident about — where you've had a real conversation with a senior person and you'd put your name on it?

Whatever's left over is your at-risk number.

Now you have a choice. You can keep going the way you've been going. Figure it out as you go, run the QBRs you've always run, and take the surprise churn when it comes.

Or spend three focused sessions learning what the top performers do — the mindsets, the behaviors, and the competencies that build a QBR the C-suite wants to attend.

FOUNDING COHORT PRICE

$999

The price goes up to $1,499 on August 12.

ENROLL IN QBR MASTERY

"The impact has been outstanding. Even our top performers walked away with fresh insights"

"The results speak for themselves. Account Managers who were struggling before are now actively implementing what they learned and we're seeing real improvements in their performance and confidence."

Leigh Anne Lankford

President, TrainingPros

“Helped Me Tackle Tough Client Conversations with Confidence”

"AMplify reignited my passion for Account Management. Its tools helped me plan strategically and confidently handle challenging situations. In a recent review, I used AMplify techniques to navigate a client's restructuring, gaining insights that deepened our partnership."

Kristy Devantier

Managing Director, TaleWind Digital

"I Secured Two Early Renewals Thanks to AMplify"

"AMplify gave me clear steps to refine my account strategy. These insights led to two early renewals, and I'm now revamping my annual strategic planning process to deliver even greater results in the coming year."

Rachel Senor

VP Strategic Accounts & Client Engagement, OHO Interactive

Your instructor

"Alex helped me reignite my passion for Account Management."

Alex Raymond has worked with hundreds of companies and thousands of Account Managers over more than a decade, across nearly every kind of B2B business. He is the author of The Growth Department and hosts the Account Management Secrets podcast.

aligned teams

Bring Your Team

Get your team on a shared language and a shared standard.

Teams of 5+: Dedicated onboarding and strategy call, plus progress reporting throughout
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Teams of 10+: Everything above, plus a 30-day application session where the team works through their own accounts

FAQ's

I've done QBR training before. How is this different?

Most QBR training teaches you to present better. This teaches you to run the meeting as a risk-and-expansion engine — to get the real decision-makers in the room and the truth out of them. It's a reframe of what the meeting is for, not a polish on the slides.

What if I can't make a session live?

Every session is recorded, so a missed week costs you nothing on the material. The value is in attending and working your own accounts with the group, so come live when you can.

I'm already good at QBRs. Will this push me?

Yes. This isn't fundamentals. It's how the top performers run the meeting — the moves most people, including strong Account Managers, never make.

Can I enroll my team?

Yes. If you want the QBR running as a discipline across every account instead of a chore each rep improvises, there's group pricing. Ask and we'll set it up.

What time of day are the live calls?

The three live sessions are Aug 19, Sept 2 and Sept 16 from 10am to 11:30am Mountain Time.

What industries is this for?

All of them. AMplify members work in technology, professional services, manufacturing, financial services, and more. The common thread is complex, high-value customer relationships.

How do I get my company to pay for this?

Most members expense it. A $999 fee for a highly-focused program tied directly to renewals and expansion is covered by most professional development budgets.

Can I share my access with my team?

No. Access is individual. Contact us for team pricing options.

Still have questions? Let us know by sending us an email to hi@amplifyam.com